Create an Experience
Learn how to create compelling experiences that guests will love booking. This guide walks you through every step from initial setup to publishing.
What is an Experience?
An experience is any bookable activity, service, or amenity that you offer to guests. This could be something your hotel provides directly, or an activity offered by a local partner (provider). Experiences are what make your property unique and help guests create memorable stays.
Wine & Spirits
Wine tours, tastings, distillery visits
Food & Dining
Cooking classes, food tours, chef experiences
Wellness
Spa treatments, yoga sessions, meditation
Adventure
Guided hikes, water sports, zip-lining
Arts & Culture
Art classes, museum tours, local crafts
Local Tours
City tours, historical walks, neighborhood guides
First-Party vs Provider Experiences
First-party experiences are created and managed directly by your hotel. Provider experiences are submitted by local partners who you've approved. Both appear in your widget, but provider experiences require approval before going live.
Step-by-Step Guide
Follow these steps to create your first experience. The entire process typically takes 10-15 minutes.
Start Creating
Navigate to your experience creation page:
- Go to Dashboard → Experiences
- Click the Create Experience button
- Select which property this experience belongs to
If you have multiple properties, make sure to select the correct one—experiences are tied to a specific property and appear only on that property's widget.
Basic Details
Fill in the essential information about your experience:
- Experience Name: Clear, descriptive title (e.g., "Sunset Wine Tour of Napa Valley")
- Category: Tour, Activity, Wellness, Food & Drink, Adventure, etc.
- Short Description: 1-2 sentences shown in search results and listings
- Full Description: Detailed overview shown on the experience detail page
Highlights
Add 3-5 bullet points that make your experience stand out:
- • What makes this experience unique or special?
- • What's included (equipment, refreshments, transportation)?
- • Any exclusive access or perks?
- • Expert guides or instructors?
- • Awards or recognitions?
Example highlights:
- ✓ Visit 3 award-winning wineries
- ✓ Includes gourmet cheese pairing
- ✓ Small groups (max 8 people)
- ✓ Sommelier-led tastings
Photos
Upload high-quality images that showcase your experience:
- Upload at least 3 photos (we recommend 5-8)
- First photo becomes the cover image shown in listings
- Supported formats: JPG, PNG, WebP
- Minimum resolution: 1200x800 pixels
Drag and drop to reorder photos. The first image will be used as the thumbnail in search results and the booking widget.
Pricing
Set your pricing structure:
- Price per person or per booking (for private experiences)
- Select your currency (defaults to your organization setting)
- Optional: Group discounts (e.g., 10% off for 4+ guests)
Clearly state what's included in the price—guests appreciate transparency. If there are additional costs (equipment rental, gratuity), mention them in the description.
Duration & Capacity
Define the time and group size parameters:
- Duration: How long the experience takes (e.g., 2 hours, half-day)
- Minimum guests: Required to run the experience (often 1-2)
- Maximum guests: Capacity limit per time slot
The system automatically prevents overbooking by tracking available spots per time slot.
Availability
Configure when guests can book:
- Weekly schedule: Set recurring days and times (e.g., Mon-Fri at 9am, 2pm)
- Blocked dates: Mark specific dates as unavailable (holidays, maintenance)
- Lead time: How far in advance guests must book (e.g., 24 hours)
- Booking window: How far ahead guests can book (e.g., 90 days)
Policies
Set expectations and requirements:
- Cancellation policy: Full refund cutoff, partial refund options
- Requirements: Age restrictions, fitness level, skill requirements
- What to bring: Comfortable shoes, sunscreen, ID, etc.
Clear policies reduce cancellations and ensure guests arrive prepared for a great experience.
Writing Great Descriptions
Your description is often the deciding factor for guests. Here's how to write copy that converts browsers into bookers.
Do This
- ✓ Start with what makes it special
- ✓ Use sensory language (taste, see, feel)
- ✓ Mention specific details (times, locations)
- ✓ Include social proof if available
- ✓ Address common questions upfront
- ✓ Use bullet points for scanability
✕Avoid This
- ✕ Generic, vague descriptions
- ✕ All caps or excessive punctuation!!!
- ✕ Copying competitor descriptions
- ✕ Making promises you can't keep
- ✕ Walls of text without formatting
- ✕ Forgetting to proofread
Keywords Guests Search For
Include relevant keywords naturally in your description to help guests find your experience:
Photo Best Practices
Great photos can increase bookings by up to 40%. Here's how to showcase your experience in the best light.
Technical Tips
- Use natural lighting whenever possible
- Minimum 1200x800 pixels resolution
- Landscape orientation works best for covers
- Keep file sizes under 5MB each
Content Tips
- Show people enjoying the experience
- Capture the setting and atmosphere
- Avoid generic stock photos if possible
- Include variety: action shots, details, scenery
Pro Tip: Photo Order Matters
Your first photo is the cover image—make it count! Choose an eye-catching image that immediately communicates what the experience is about. Follow with supporting photos that show different aspects: the activity itself, the location, any food/drinks included, and happy participants.
Publishing Your Experience
Once you've filled in all the details, you're ready to publish.
Save as Draft
Not ready yet? Save your progress and come back later. Drafts are not visible to guests.
Preview
See exactly how your experience will appear to guests before making it live.
Publish
Go live! Your experience will immediately appear in your booking widget and be available for booking.
Edit Anytime
Published experiences can be edited at any time. Changes take effect immediately. If you need to temporarily hide an experience, you can pause it without deleting it—all your settings and data will be preserved.
What's Next?
Now that you've created your first experience, here are the next steps to start accepting bookings.
Embed the Booking Widget
Add the widget to your website so guests can browse and book experiences.
Manage Experiences
Learn about advanced features like dynamic pricing and seasonal availability.
Work with Providers
Invite local experience providers to submit their offerings.
Handle Bookings
Manage reservations, send confirmations, and process payments.
Start Simple
Don't worry about perfection on your first experience. You can always come back and improve the photos, tweak the description, or adjust pricing based on what you learn from early bookings. The most important thing is to get something live and start learning from real guest interactions.